New York Times best-selling author John C. Maxwell shows that talent is just the starting point for a successful impact in any organization. It's what takes you beyond your talent that matters.

People everywhere are proving him right. Read the headlines, watch the highlights, or just step out your front door: Some talented people reach their full potential, while others self-destruct or remain trapped in mediocrity. What makes the difference? Maxwell, the go-to guru for business professionals across the globe, insists that the choices people make?not merely the skills they inherit?propel them to greatness. Among other truths, successful people know that:

• Belief lifts your talent.
• Initiative activates your talent.
• Focus directs your talent.
• Preparation positions your talent.
• Practice sharpens your talent.
• Perseverance sustains your talent.
• Character protects your talent. . . . and more!

It's what you add to your talent that makes the greatest difference. With authentic examples and time-tested wisdom, Maxwell shares thirteen attributes you need to maximize your potential and live the life of your dreams.

You can have talent alone and fall short of your potential. Or you can go beyond talent and really stand out.